Felicia brings a strong background in the fields of journalism, technology, healthcare, start up, marketing/communications as well as business development, acquisition and expansion to Circle of Friends.
Working with Fortune 500 companies and at major corporations for over 25 years, she built an indelible reputation for delivering innovative business strategies and customer-focused solutions that improved profit margins.
She played a pivotal role in the growth of a small health plan helping the company become a formidable competitor through program expansion and membership growth. The Plan was eventually acquired for $1.2 billion.
A lifelong volunteer, Felicia's commitment to helping others led her to the non-profit world and the Weingart Center for the Homeless. As their Director of Development, Marketing and Public Relations, Felicia created strong donor and media relationships to advance their mission. Her accomplishments include raising $1.48 million in funding, increasing awareness 51%, and leading innovative Annual Appeal and refreshed Brand campaigns - engaging donors for a 23% increase in giving.
Through her work and travels Felicia has connected with people in places as diverse as Beijing, China and L.A.’s Skid Row. She understands deeply that we are more alike than we are different, and that everyone in the human family needs compassion, respect and friendship.
We are truly excited to have someone with such tenacity, experience, and heart leading the next chapter of Circle of Friends as part of our Dream Team.